Every media encounter is an opportunity to tell your story, not just pitch the "key messages," but to frame – to build your corporate profile and identity and to overcome both disinformation and disinterest. It's an opportunity that you dare not waste and one for which you want to be well prepared.
That's the object of Hoggan Media Training, to give you the confidence to engage the media constructively, and the skills to ensure that you won't be drawn disastrously into someone else's story. Starting with theoretical review, we follow with a practical, on-camera practice session that will help you get the best results when the official tape starts rolling.
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